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Carl Shapiro and Hal Varian, professors at the University of California, have created an eminently useful and hype-free guide to understanding the new information-based economy. Information Rules is destined to become a business classic and will help anyone who has to make an intelligent decision about a company's information assets. Carl Shapiro is the Transamerica Professor of Business Strategy at the Haas School of Business at the University of California at Berkeley. He is also director of the Institute of Business and Economic Research, and professor of economics in the economics department, at UC Berkeley. He earned his Ph.D. in economics at M.I.T. in 1981 and taught at Princeton University during the 1980s. He has been editor of the Journal of Economic Perspectives and a fellow at the Center for Advanced Study in the Behavioral Sciences. Professor Shapiro served as Deputy Assistant Attorney General for Economics in the Antitrust Division of the U.S. Department of Justice during 1995-1996. He is a founder of the Tilden Group, an economic consulting company. He has consulted extensively for a wide range of clients, including Bell Atlantic, DirecTV, General Electric, Intel, Iomega, Kodak, Rockwell, Silicon Graphics, Sprint, Time Warner, and Xerox, as well as the Federal Trade Commission and the Department of Justice. Professor Shapiro has published extensively in the areas of industrial organization, competition policy, the economics of innovation, and competitive strategy. His current research interests include antitrust economics, intellectual property and licensing, product standards and compatibility, and the economics of networks and interconnection. Hal Varian is the dean of the School of Information Management and Systems at UC Berkeley. He is also a professor in the Haas School of Business, a professor in the economics department, and holds the Class of 1944 Chair at Berkeley. He received his S.B. degree from M.I.T. in 1969 and his M.A. (mathematics) and Ph.D. (economics)from UC Berkeley in 1973. He has taught at M.I.T., Stanford, Oxford, Michigan, and several other universities around the world. Dean Varian is fellow of the Guggenheim Foundation, the Econometric Society, and the American Academy of Arts and Sciences. He has served as co-editor of the American Economic Review, and as an associate editor of the Journal of Economic Perspectives and the Journal of Economic Literature. Professor Varian has published numerous papers in economic theory, industrial organization, public finance, econometrics, and information economics. His current research involves the economics of information technology. In particular, he is investigating strategic issues in technology management, the economics of intellectual property, and public policy surrounding information technology. Tags: information rules |
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